![]() Southern
Markets Update  September 2015 
Exhibit 99.7   | 
  ![]() PAGE  DISCLAIMER  FORWARD-LOOKING STATEMENTS  This Investor Presentation contains forward-looking statements. James Hardie Industries plc (the company) may from time to time
make forward-looking statements in its periodic reports   filed with or
furnished to the Securities and Exchange Commission, on Forms 20-F and 6-K, in its annual reports to shareholders, in offering circulars, invitation memoranda and   prospectuses, in media releases and other written materials and in oral statements made by the companys officers, directors or employees to
analysts, institutional investors, existing and   potential lenders,
representatives of the media and others. Statements that are not historical facts are forward-looking statements and such forward-looking statements are statements   made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. 
Examples of forward-looking statements include:  
  statements about the companys future performance;    projections of the companys results of operations or financial condition;    statements  regarding  the  companys  plans,  objectives  or  goals,  including  those  relating  to  strategies,  initiatives,  competition,  acquisitions,  dispositions  and/or  its  products;    expectations concerning the costs associated with the suspension or closure of operations at any of the companys plants and future plans
with respect to any such plants;   
expectations  concerning  the  costs  associated  with  the  significant  capital  expenditure  projects  at  any  of  the  companys  plants  and  future  plans  with  respect  to  any  such  projects;    expectations regarding the extension or renewal of the companys credit facilities including changes to terms, covenants or
ratios;   
expectations concerning dividend payments and share buy-backs; 
  statements concerning the companys corporate and tax domiciles and structures and potential changes to them, including potential tax
charges;   
statements regarding tax liabilities and related audits, reviews and
proceedings;   
expectations about the timing and amount of contributions to Asbestos Injuries
Compensation Fund (AICF), a special purpose fund for the compensation of proven Australian   asbestos-related personal injury and death claims;    expectations concerning indemnification obligations;    expectations concerning the adequacy of the companys warranty provisions and estimates for future warranty-related costs; 
  statements regarding the companys ability to manage legal and regulatory matters (including but not limited to product liability,
environmental, intellectual property and competition   law matters) and to
resolve any such pending legal and regulatory matters within current estimates and in anticipation of certain third-party recoveries; and    statements  about  economic  conditions,  such  as  changes  in  the  US  economic  or  housing  recovery  or  changes  in  the  market  conditions  in  the  Asia  Pacific  region,  the  levels  of  new   home  construction  and  home  renovations,  unemployment  levels,  changes  in  consumer  income,  changes  or  stability  in  housing  values,  the  availability  of  mortgages  and  other   financing, mortgage and other interest rates, housing affordability and supply, the levels of foreclosures and home resales, currency exchange
rates, and builder and consumer   confidence. 
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  ![]() PAGE  DISCLAIMER (continued)  Words such as believe, anticipate, plan, expect, intend, target,
estimate, project, predict, forecast, guideline, aim, will, should, likely, continue, may, objective,
  outlook and similar expressions are intended to identify
forward-looking statements but are not the exclusive means of identifying such statements. Readers are cautioned not to place   undue reliance on these forward-looking statements and all such forward-looking statements are qualified in their entirety by reference
to the following cautionary statements.  Forward-looking statements are
based on the companys current expectations, estimates and assumptions and because forward-looking statements address future results, events and   conditions,  they,  by  their  very  nature,  involve  inherent  risks  and  uncertainties,  many  of  which  are  unforeseeable  and  beyond  the  companys  control.  Such  known  and  unknown  risks,   uncertainties and other factors may cause actual results, performance or other achievements to differ materially from the anticipated results,
performance or achievements expressed,   projected or implied by these
forward-looking statements. These factors, some of which are discussed under Risk Factors in Section 3 of the Form 20-F filed with the Securities and   Exchange Commission on 21 May 2015, include, but are not limited to: all matters relating to or arising out of the prior manufacture of products
that contained asbestos by current and   former company subsidiaries;
required contributions to AICF, any shortfall in AICF and the effect of currency exchange rate movements on the amount recorded in the companys financial   statements  as  an  asbestos  liability;  governmental  loan  facility  to  AICF;  compliance  with  and  changes  in  tax  laws  and  treatments;  competition  and  product  pricing  in  the  markets  in  which  the   company operates; the consequences of product failures or defects; exposure to environmental, asbestos, putative consumer class action or other
legal proceedings; general economic   and market conditions; the supply and
cost of raw materials; possible increases in competition and the potential that competitors could copy the companys products; reliance on a small   number of customers; a customers inability to pay; compliance with and changes in environmental and health and safety laws; risks of
conducting business internationally; compliance with   and changes in laws
and regulations; the effect of the transfer of the companys corporate domicile from the Netherlands to Ireland, including changes in corporate governance and any   potential tax benefits related thereto; currency exchange risks; dependence on customer preference and the concentration of the companys
customer base on large format retail   customers, distributors and dealers;
dependence on residential and commercial construction markets; the effect of adverse changes in climate or weather patterns; possible inability to   renew credit facilities on terms favorable to the company, or at all; acquisition or sale of businesses and business segments; changes in the
companys key management personnel;   inherent limitations on internal
controls; use of accounting estimates; and all other risks identified in the companys reports filed with Australian, Irish and US securities regulatory agencies   and exchanges (as appropriate). The company cautions you that the foregoing list of factors is not exhaustive and that other risks and
uncertainties may cause actual results to differ   materially from those
referenced in the companys forward-looking statements. Forward-looking statements speak only as of the date they are made and are statements of the companys   current expectations concerning future results, events and conditions. The company assumes no obligation to update any forward-looking
statements or information except as required by   law.  
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  ![]() PAGE  AGENDA    South Division Review    Growth / PDG Initiatives    Marketing & Customer Experience    Interiors  4   | 
  ![]() PAGE  SOUTH DIVISION AT A GLANCE  5  Quick Facts  Manufacturing Employees: ~640  Sales Employees:  ~100  FY15 Volume:  ~970 mmsf  FY15 Revenue:  $754M  ~60% of North American Volume  ~80% Exteriors vs Interiors  ~85% Single Family vs Multi Family   | 
  ![]() PAGE  SOUTH MANUFACTURING & RELOAD NETWORK  HZ10 Manufacturing Facility  ColorPlus  ®   Products Facility  VMI Distribution Center  Big Box Distribution Center  6   | 
  ![]() PAGE  KEYS TO OPERATIONAL STRATEGY    Safety    Customer service delivery    Capacity ahead of demand    Network redundancy    Labor efficiency and operational   excellence  SOUTH DIVISION MANUFACTURING  PLANT  KEY CAPABILITIES  Fontana, CA  Sheet Machines:  4 wide, 5 wide  Low Density  Production  Primary products:  Panel, Backer  Key  Imports:  Trim,  Heritage®,  Artisan®  and   ColorPlus®  Products  Plant City, FL  Sheet  Machines:  4 wide, 5 wide  Primary Products: Panel, Plank, Trim  Key Imports:  Backer, Heritage®, Artisan®,   Vented Soffit and ColorPlus®  Products  Cleburne, TX  Sheet  Machines: 5 wide  Low Density Production  Single Sourced Capacity:   HLD Trim  Primary products: Trim, Backer, Plank  Key Imports:  Heritage®  & Artisan®  Waxahachie, TX  Sheet Machines:  4 wide  and 5 wide  Primary  products: Panel, Plank, Soffit  Key Imports:  Backer,  Heritage®, Artisan®  7   | 
  ![]() PAGE  GROWTH  AGAINST  WOOD  -  TRIM  TRIM ATTACHMENT TO SIDING CONTINUES TO BE A CORE   FOCUS AND GROWTH DRIVER FOR THE SOUTH DIVISION   8   | 
  ![]() PAGE  GROWTH  AGAINST  WOOD    NEW  TRIM  PRODUCTS  We have expanded our new trim technologies across numerous   markets to increase the size of the addressable market for trim.  9  Mouldings  1x2  Foam-Back Trim   | 
  ![]() PAGE  GROWTH  AGAINST  WOOD  -  CAROLINAS  TRIM  TRANSITION  In Q3 FY16 the Carolinas market will transition to a new technology   trim finished in our Plant City, FL facility, which enables:  -  Better Product  -  No Back-Grooves  -  Installs Easier  -  Improved Service Position  -  Better Capacity Utilization  10   | 
  ![]() PAGE  GROWTH  AGAINST  WOOD    ARTISAN  V  RUSTIC  11  Artisan  V  Rustic  was  launched  into  the  California  market  in  2014,  providing  key  learning  &  development  in  manufacturing  and  in  how  to  market  to  fragmented  Top  of  Market  customers.   | 
  ![]() PAGE  CONTRACTOR ALLIANCE PROGRAM  A  successful  launch  of  the  RR  Contractor  Alliance  Program  has  resulted  in  more  contractors,  more  sold  jobs,  and  higher  engagement  in  the  program.  12   | 
  ![]() PAGE  GROWTH  AGAINST  VINYL    AMBASSADOR  PROGRAM  The  Ambassador  Program  has  expanded  into  new  geographies  and  we  have  leveraged  our  leads  to  acquire  new  contractor  partners.  13  # Participating Contractors  Ambassador Generated Leads   | 
  ![]() PAGE  Growth Against Fiber Cement and Chip Board  Our multi-brand strategy remains key to providing the right   products to the right customers.  14  In  FY15  we  increased  investments  in  promoting  our  product  performance  advantages  over  generic  fiber  cement  and  chip  board.   | 
  ![]() PAGE  FRAGMENTED CUSTOMER MARKETING  Investments in inside sales and customer   aggregation events (mobile tours) have yielded:  -  Increased lead generation in fragmented markets  -  Improved customer experiences  -  Increased sales / conversions  15   | 
  ![]() PAGE  100% HARDIE  The 100% Hardie Program offers concierge-style marketing   services to builders who utilize a full-wrap product solution.  16  Services include:  -  Welcome kits  -  Co-branded model home marketing   tools  -  PR Announcements  -  Advertising   Web / Print / Billboard  -  Parade of Homes support  -  Video Production  -  Customized Offerings   | 
  ![]() PAGE  CUSTOMER EXPERIENCE  Our annual survey of customer experience across our   distribution channel showed strong progress in almost all areas,   especially in areas weighted most important by customers.    17  FY14  FY15  YOY  FY14  FY15  YOY  Product Quality  4.3  4.6  0.3  On Time & Complete Delivery  3.7  4.1  0.4  Financial Return  2.8  3.3  0.5  Product Quality  4.1  4.4  0.3  Trust-Based Relationship  3.2  3.6  0.4  Product Availability  3.5  4.1  0.7  On Time & Complete Delivery  3.2  3.8  0.7  Responsiveness  3.6  3.9  0.4  Product Availability  3.2  4.1  0.9  Trust-Based Relationship  3.4  3.7  0.4  Responsiveness  3.3  3.7  0.4  Ease of Doing Business  3.3  3.8  0.5  Ease of Doing Business  2.8  3.5  0.7  Financial Return  3.1  3.5  0.5  Cost of Doing Business  2.8  3.4  0.6  Lead Times  3.5  4.0  0.5  Growth  3.8  3.9  0.1  Cost of Doing Business  3.3  3.6  0.3  Dealer  Distributor  FY14  FY15  YOY  FY14  FY15  YOY  Product Quality  4.3  4.6  0.3  On Time & Complete Delivery  3.7  4.1  0.4  Financial Return  2.8  3.3  0.5  Product Quality  4.1  4.4  0.3  Trust-Based Relationship  3.2  3.6  0.4  Product Availability  3.5  4.1  0.7  On Time & Complete Delivery  3.2  3.8  0.7  Responsiveness  3.6  3.9  0.4  Product Availability  3.2  4.1  0.9  Trust-Based Relationship  3.4  3.7  0.4  Responsiveness  3.3  3.7  0.4  Ease of Doing Business  3.3  3.8  0.5  Ease of Doing Business  2.8  3.5  0.7  Financial Return  3.1  3.5  0.5  Cost of Doing Business  2.8  3.4  0.6  Lead Times  3.5  4.0  0.5  Growth  3.8  3.9  0.1  Cost of Doing Business  3.3  3.6  0.3  Dealer  Distributor   | 
  ![]() PAGE  MARKETING  Our new website (launched Nov 2014) and more aggressive   digital marketing has driven improvement in our digital presence.  18   | 
  ![]() PAGE  MARKETING  19   | 
  ![]() PAGE  MARKETING   CAMPAIGN EXAMPLE  To raise awareness of James Hardies  performance advantage in   high-wind markets, a multi-media marketing campaign was launched.  20  Tactics  -  Direct Sales Education &   Promotion  -  TV   Ads & Consumer   Interest Stories  -  Customer E-Communication  -  3  rd  Party Sponsorships  -  PR  -  Digital Advertising  -  Print Advertising   | 
  ![]() PAGE  INTERIORS    Market Overview    JH Value Proposition and Market Position    Execution and Results  21   | 
  ![]() PAGE  MARKET OVERVIEW  22  Total Tile Sales = 2,400 mmsf  Total Performance   Underlayment   Opportunity  Opportunity = Tile volume less applications that   do not require an underlayment:    Direct to concrete    Greenboard/non-wet area walls    Mortar   | 
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  ![]() PAGE  MESSAGING STRATEGY: THE THREE PILLARS  24   | 
  ![]() PAGE  Made Better  Formulation  How Its Made  Benefits  25   | 
  ![]() PAGE  INSTALLS BETTER  Cutting  Nails and Screws  Floor vs. Wall  26   | 
  ![]() PAGE  PERFORMS BETTER  Moisture   resistance  Mold  resistance  Tile  adhesion  Protects the tile   and the work  27   | 
  ![]() PAGE  IMPROVED ORGANIZATIONAL EXECUTION  The organization has been   designed and staffed to deliver   on our retail selling approach  Relationship  Education  Position  Inventory  Conversion  R  E  P  I  C  28   | 
  ![]() PAGE    Enhanced segmentation for rep direction Where to go, What to do    Focus on:    Conversions in Contractor stores    Retail fundamentals in Retail stores  RETAIL STORE SEGMENTATION  29  High (200 spd)  1  2  3  4  Medium (32spd)  Consolidated  Fragmented  80 spd  Conctractors  Identify / Convert  Conctractor  Identify / Convert  Positioning  Gains / Optimize  BM / Flooring  positioning  Gains / Optimize  BM / Flooring  Repeat Customers buying backerboard  Positioning  Gains / Optimize  BM / Flooring  Conctractors  Aisle Converts  positioning  Gains / Optimize  Flooring / BM  contractors  Identify / Convert   | 
  ![]() PAGE  Conversions (MMSF)  Average Rep Tenure (Years)  Rep Tenure And Conversions  FY16TD  FY15TD    Creation of dedicated interiors career path driving tenure    Higher tenured reps delivering more conversions  SALES ORGANIZATION  +32%  +28%  30   | 
  ![]() PAGE  NATIONAL BACKER RETAIL POS RESULTS   Current Year  Previous Year  +7%  North Texas District Market Share  FY 16  FY 15  31   | 
  ![]() PAGE  SUMMARY    Manufacturing performing well and new capital   investments starting to return value    Continue to invest in growth initiatives    Product line extensions to increase available market    Funding PDG projects and programs     Improvements in customer outreach and experience    Interiors positioning and performance improving  32   | 
  ![]() PAGE  QUESTIONS  33   |